Cava loses out to milk and beer this NYE on Spanish TV

Nope, it’s not the Catalan boycott, it’s the power of the northern Advertising Euro. Estrella Galicia has bought the rights to be the drink of choice this NYE on all four private national broadcasters: La Sexta and Antena 3 (Atresmedia group), Cuatro and Telecinco (Mediaset). All the stars will be drinking Estrella Galicia instead of the traditional Catalan bubbly along with their grapes. But not on some of the secondary national channels and regional channels Continue reading Cava loses out to milk and beer this NYE on Spanish TV